Choosing the right marketing approach for your community association management (CAM) company isn’t always about picking the “biggest” plan. It’s about finding the solution that fits your goals, resources, and pace of growth. That’s why we offer both our flagship BoardSuite™ and a range of a la carte services.
If you’re wondering which path makes the most sense for you, here’s how to think it through.
When BoardSuite Is the Best Fit
BoardSuite is our all-in-one growth system that brings together BoardReach™, BoardMatch™, and BoardRetain™ into a flexible strategy that shifts as your business needs evolve. All capabilities are available from the start, and we set priorities through quarterly planning to ensure we’re moving the right needles at the right time.
The power of BoardSuite comes from coordination. SEO, content, proposals, training, communication strategies, and platforms all work together. That means no more guessing which piece is holding you back, because every part of your client journey is supported.
You might choose BoardSuite if:
- You want a single, strategic plan that can adapt as your priorities change
- You’re looking to replace a marketing partner that can’t deliver the full range of services we provide
- You’d rather have one team manage everything than juggle multiple vendors
- You value proactive planning and ongoing strategy sessions to keep growth on track
- You’re ready to invest in coordinated, long-term growth that delivers stronger ROI over time
Even if your focus today is narrow, BoardSuite gives you the ability to expand into other areas later without having to start over or reconfigure your approach.
When A La Carte Services Make Sense
Our single-service options are ideal when you know exactly what you need and want to keep things highly focused. You can start with one service or stack several, whether that’s SEO, blog writing, video production, platform development, or learning content.
A la carte might be the right choice if:
- You have a strong in-house team but need us to fill specific gaps
- You’re testing a new marketing tactic before committing to a larger plan
- You have a short-term or seasonal project that doesn’t require a full strategy
- You want to complement work being done by another vendor or agency
- Your budget is smaller now, but you still want to make progress on high-priority marketing efforts
A la carte services are intentionally streamlined. You can add or remove them as needed, but each is delivered in a set way — they don’t have the same strategic flexibility or cross-channel integration that BoardSuite provides.
Key Differences at a Glance
- Scope: BoardSuite covers the entire client journey, while a la carte focuses on specific services.
- Flexibility: BoardSuite adapts as your priorities shift. A la carte services are fixed in scope, with the option to add or swap them as needed.
- Strategy: BoardSuite includes coordinated planning and integration across all channels. A la carte services are executed independently.
- Management: With BoardSuite, you get one unified team. A la carte services can be run alongside other vendors or internal resources.
- Budget Fit: A la carte works well for smaller budgets or targeted needs. BoardSuite is an investment in coordinated, scalable growth.
FAQs
Q: Can I start with a la carte and move into BoardSuite later?
A: Yes. You can begin with a single service to address an immediate need, and when you’re ready for a more integrated approach, we can transition you into BoardSuite without losing momentum.
Q: Will BoardSuite still work if I only want one focus area right now?
A: Absolutely. We’ll build your plan around your current goals, but the rest of the suite is there when you’re ready to grow into it.
Q: If I choose a la carte, do I still get strategic guidance?
A: You’ll get expert execution on your chosen service, but strategic planning and cross-channel integration are exclusive to BoardSuite.
Q: Is BoardSuite more expensive?
A: Often yes — but not always. When you focus on a single service, you might later find you need to add others to get the best results. Those add-ons can quickly bring the total cost close to — or even above — the price of BoardSuite. With BoardSuite, you have every capability in place from day one, so you can scale efforts without worrying about piecing things together later.
The Bottom Line
There’s no one-size-fits-all answer. The right choice depends on where you are today and where you want to go next. If you want coordinated, strategic growth across every stage of your board relationships, BoardSuite is built for that. If you need focused, efficient support for a specific area, a la carte services are ready when you are.
Next Steps: Explore our BoardSuite™ approach and single-service options to see which aligns with your goals — or let’s talk through a plan together.